According to a survey by Rakuten Insight in Malaysia in July 2023, 39 percent of respondents stated that they rarely purchase an item after viewing an advertisement on social media. By comparison, 14 percent of respondents said they never buy an item after viewing an ad on social media.
Frequency of purchasing an item after viewing an advertisement on social media platforms in Malaysia as of July 2023
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Rakuten Insight. (August 2, 2023). Frequency of purchasing an item after viewing an advertisement on social media platforms in Malaysia as of July 2023 [Graph]. In Statista. Retrieved December 19, 2024, from https://www.statista.com/statistics/1407055/malaysia-purchase-frequency-after-viewing-social-media-ads/
Rakuten Insight. "Frequency of purchasing an item after viewing an advertisement on social media platforms in Malaysia as of July 2023." Chart. August 2, 2023. Statista. Accessed December 19, 2024. https://www.statista.com/statistics/1407055/malaysia-purchase-frequency-after-viewing-social-media-ads/
Rakuten Insight. (2023). Frequency of purchasing an item after viewing an advertisement on social media platforms in Malaysia as of July 2023. Statista. Statista Inc.. Accessed: December 19, 2024. https://www.statista.com/statistics/1407055/malaysia-purchase-frequency-after-viewing-social-media-ads/
Rakuten Insight. "Frequency of Purchasing An Item after Viewing An Advertisement on Social Media Platforms in Malaysia as of July 2023." Statista, Statista Inc., 2 Aug 2023, https://www.statista.com/statistics/1407055/malaysia-purchase-frequency-after-viewing-social-media-ads/
Rakuten Insight, Frequency of purchasing an item after viewing an advertisement on social media platforms in Malaysia as of July 2023 Statista, https://www.statista.com/statistics/1407055/malaysia-purchase-frequency-after-viewing-social-media-ads/ (last visited December 19, 2024)
Frequency of purchasing an item after viewing an advertisement on social media platforms in Malaysia as of July 2023 [Graph], Rakuten Insight, August 2, 2023. [Online]. Available: https://www.statista.com/statistics/1407055/malaysia-purchase-frequency-after-viewing-social-media-ads/