Importance of replying to online reviews in Europe 2024

Published by Daniela Coppola, Apr 17, 2025

A survey carried out in five European countries in 2024 showed that most consumers wished businesses replied to online reviews. About 19 percent of respondents considered this action extremely important and 25 percent of them saw it as very important.

Importance of businesses replying to online reviews in Europe 2024

CharacteristicShare of respondents
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Statistic: Importance of businesses replying to online reviews in Europe 2024

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Release date

April 2024

Region

Austria, Europe, France, Germany, Italy, Switzerland

Survey time period

2024

Number of respondents

750 respondents

Supplementary notes

750 respondents across Germany, Austria, Switzerland, France, and Italy.

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