During a survey conducted among internet users listening to audiobooks in Spain between December 2022 and January 2023, 45 percent of respondents said that advertising prevented them from consulting content and interrupted them. This was followed by 26 percent of respondents stating that the amount of advertising they came across was reasonable.
Leading attitudes toward audiobook advertising among consumers in Spain as of January 2023
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IAB Spain. (February 16, 2023). Leading attitudes toward audiobook advertising among consumers in Spain as of January 2023 [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1407030/attitudes-audiobook-advertising-spain/
IAB Spain. "Leading attitudes toward audiobook advertising among consumers in Spain as of January 2023." Chart. February 16, 2023. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1407030/attitudes-audiobook-advertising-spain/
IAB Spain. (2023). Leading attitudes toward audiobook advertising among consumers in Spain as of January 2023. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1407030/attitudes-audiobook-advertising-spain/
IAB Spain. "Leading Attitudes toward Audiobook Advertising among Consumers in Spain as of January 2023." Statista, Statista Inc., 16 Feb 2023, https://www.statista.com/statistics/1407030/attitudes-audiobook-advertising-spain/
IAB Spain, Leading attitudes toward audiobook advertising among consumers in Spain as of January 2023 Statista, https://www.statista.com/statistics/1407030/attitudes-audiobook-advertising-spain/ (last visited August 24, 2024)
Leading attitudes toward audiobook advertising among consumers in Spain as of January 2023 [Graph], IAB Spain, February 16, 2023. [Online]. Available: https://www.statista.com/statistics/1407030/attitudes-audiobook-advertising-spain/