Leading attitudes toward live online radio advertising in Spain 2023

Published by
Michele Majidi,
Mar 22, 2024
During a survey conducted among internet users listening to live online radio in Spain between December 2022 and January 2023, 44 percent of respondents said that advertising prevented them from consulting content and interrupted them. This was followed by 41 percent of respondents stating that the amount of advertising the format offered was reasonable.

Leading attitudes toward advertising on live online radio among consumers in Spain as of January 2023

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Release date

February 2023

Region

Spain

Survey time period

December 7, 2022, to January 3, 2023

Number of respondents

439 respondents

Age group

16-70 years

Special properties

among internet users listening to live online radio

Method of interview

Computer-assisted web interviews (CAWI)

Supplementary notes

Multiple answers were possible.

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Overview

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Market leaders

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