In 2023, the display was digital advertising format with the largest share of spending in Czechia, amounting to nearly two-thirds of the total expenditure. Paid-for search amounted to almost 34 percent of the digital ad spending, and classifieds and directories were the target of only one percent of the expenditure.
Distribution of digital advertising expenditure in Czechia in 2023, by format
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
IAB Europe. (July 16, 2024). Distribution of digital advertising expenditure in Czechia in 2023, by format [Graph]. In Statista. Retrieved September 27, 2024, from https://www.statista.com/statistics/1406670/czechia-digital-ad-spending-distribution-by-format/
IAB Europe. "Distribution of digital advertising expenditure in Czechia in 2023, by format." Chart. July 16, 2024. Statista. Accessed September 27, 2024. https://www.statista.com/statistics/1406670/czechia-digital-ad-spending-distribution-by-format/
IAB Europe. (2024). Distribution of digital advertising expenditure in Czechia in 2023, by format. Statista. Statista Inc.. Accessed: September 27, 2024. https://www.statista.com/statistics/1406670/czechia-digital-ad-spending-distribution-by-format/
IAB Europe. "Distribution of Digital Advertising Expenditure in Czechia in 2023, by Format." Statista, Statista Inc., 16 Jul 2024, https://www.statista.com/statistics/1406670/czechia-digital-ad-spending-distribution-by-format/
IAB Europe, Distribution of digital advertising expenditure in Czechia in 2023, by format Statista, https://www.statista.com/statistics/1406670/czechia-digital-ad-spending-distribution-by-format/ (last visited September 27, 2024)
Distribution of digital advertising expenditure in Czechia in 2023, by format [Graph], IAB Europe, July 16, 2024. [Online]. Available: https://www.statista.com/statistics/1406670/czechia-digital-ad-spending-distribution-by-format/