Share of consumers recalling OOH advertising in Spain 2022, by format

Published by
Michele Majidi,
Mar 22, 2024
During a survey among internet users in Spain in December 2022, 61 percent of respondents said they recalled out-of-home (OOH) ads at bus stops. This was followed by 58.9 percent of respondents saying they recalled OOH ads on urban transport, while 42.3 percent said they recalled it on billboards.

Share of consumers recalling out-of-home (OOH) advertising in Spain as of December 2022, by format

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Release date

January 2023

Region

Spain

Survey time period

December 2022

Number of respondents

1,004 respondents

Age group

16 years and older

Special properties

among internet users

Method of interview

Computer-assisted web interviews (CAWI)

Citation formats
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Topics

Out-of-home advertising in the UKAdvertising in the UKProgrammatic advertising in the UKOutdoor advertising worldwideDigital out-of-home advertising in the UK
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