According to a survey conducted in India in March 2023, 46 percent of the respondents stated that a reasonable offer covering family and friends was an online news feature worth paying for. This was followed by personalized content, and access to other services bundled with the subscription, and fact-checking features.
Online news features that Indian digital news consumers were willing to pay for as of March 2023
with additional qualitative and quantitative analyses across eight Indian languages
Method of interview
Online survey
Supplementary notes
Original question: "Assume you have the money to shell out for paying for news online. What are all the features you would be willing to pay for/consider worth paying for?"
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People's Archive of Rural India. (May 3, 2023). Online news features that Indian digital news consumers were willing to pay for as of March 2023 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1406507/india-opinion-on-paid-online-news-features/
People's Archive of Rural India. "Online news features that Indian digital news consumers were willing to pay for as of March 2023." Chart. May 3, 2023. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1406507/india-opinion-on-paid-online-news-features/
People's Archive of Rural India. (2023). Online news features that Indian digital news consumers were willing to pay for as of March 2023. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1406507/india-opinion-on-paid-online-news-features/
People's Archive of Rural India. "Online News Features That Indian Digital News Consumers Were Willing to Pay for as of March 2023." Statista, Statista Inc., 3 May 2023, https://www.statista.com/statistics/1406507/india-opinion-on-paid-online-news-features/
People's Archive of Rural India, Online news features that Indian digital news consumers were willing to pay for as of March 2023 Statista, https://www.statista.com/statistics/1406507/india-opinion-on-paid-online-news-features/ (last visited December 22, 2024)
Online news features that Indian digital news consumers were willing to pay for as of March 2023 [Graph], People's Archive of Rural India, May 3, 2023. [Online]. Available: https://www.statista.com/statistics/1406507/india-opinion-on-paid-online-news-features/