According to a survey on social media advertising conducted by Rakuten Insight in July 2023, approximately 63 percent of respondents in Singapore indicated that they did not want to see advertisements on social media platforms due to the interruptions during their viewing experience. Meanwhile, 41 percent of the respondents expressed a dislike for encountering numerous ads.
Reasons for not wanting to see advertisements on social media platforms among consumers in Singapore as of July 2023
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Share of respondents
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Rakuten Insight. (August 2, 2023). Reasons for not wanting to see advertisements on social media platforms among consumers in Singapore as of July 2023 [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1406135/singapore-reasons-for-not-wanting-to-see-social-media-ads/
Rakuten Insight. "Reasons for not wanting to see advertisements on social media platforms among consumers in Singapore as of July 2023." Chart. August 2, 2023. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1406135/singapore-reasons-for-not-wanting-to-see-social-media-ads/
Rakuten Insight. (2023). Reasons for not wanting to see advertisements on social media platforms among consumers in Singapore as of July 2023. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1406135/singapore-reasons-for-not-wanting-to-see-social-media-ads/
Rakuten Insight. "Reasons for Not Wanting to See Advertisements on Social Media Platforms among Consumers in Singapore as of July 2023." Statista, Statista Inc., 2 Aug 2023, https://www.statista.com/statistics/1406135/singapore-reasons-for-not-wanting-to-see-social-media-ads/
Rakuten Insight, Reasons for not wanting to see advertisements on social media platforms among consumers in Singapore as of July 2023 Statista, https://www.statista.com/statistics/1406135/singapore-reasons-for-not-wanting-to-see-social-media-ads/ (last visited August 24, 2024)
Reasons for not wanting to see advertisements on social media platforms among consumers in Singapore as of July 2023 [Graph], Rakuten Insight, August 2, 2023. [Online]. Available: https://www.statista.com/statistics/1406135/singapore-reasons-for-not-wanting-to-see-social-media-ads/