As of 2022, online shopping was more common among younger consumers in South Africa, with the largest share taken up by the 25 to 34-year-old age group. The products of preference are varied in this age range. However, the largest proportion of respondents selected cars as an interest, with 39 percent.
Interests of online shoppers in South Africa in 2022, by age
Characteristic
18-24 years
25-34 years
35-44 years
45-55 years
55-64 years
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ecommerceDB.com. (November 1, 2022). Interests of online shoppers in South Africa in 2022, by age [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1406080/interests-of-online-shoppers-in-south-africa-by-age/
ecommerceDB.com. "Interests of online shoppers in South Africa in 2022, by age." Chart. November 1, 2022. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1406080/interests-of-online-shoppers-in-south-africa-by-age/
ecommerceDB.com. (2022). Interests of online shoppers in South Africa in 2022, by age. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1406080/interests-of-online-shoppers-in-south-africa-by-age/
ecommerceDB.com. "Interests of Online Shoppers in South Africa in 2022, by Age." Statista, Statista Inc., 1 Nov 2022, https://www.statista.com/statistics/1406080/interests-of-online-shoppers-in-south-africa-by-age/
ecommerceDB.com, Interests of online shoppers in South Africa in 2022, by age Statista, https://www.statista.com/statistics/1406080/interests-of-online-shoppers-in-south-africa-by-age/ (last visited July 22, 2024)
Interests of online shoppers in South Africa in 2022, by age [Graph], ecommerceDB.com, November 1, 2022. [Online]. Available: https://www.statista.com/statistics/1406080/interests-of-online-shoppers-in-south-africa-by-age/