In 2022, Vinamilk was the most valuable food and beverage brand in Vietnam with a brand value of over 2.3 billion U.S. dollars. This was followed by Masan Consumer, Sabeco, and Masan Meat Life.
Leading food and beverage brands in Vietnam in 2022, by brand value
(in million U.S. dollars)
Brand value is determined according to the valuation of intangible assets which removes any profits generated from tangible assets, by allocating a brand contribution coefficient in each sector and its Price to Earning (P/E) ratio at time of calculation. The list shall not cover private companies that did not provide the data.
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Forbes Vietnam. (November 8, 2022). Leading food and beverage brands in Vietnam in 2022, by brand value (in million U.S. dollars) [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/statistics/1406053/vietnam-fandb-brand-ranking-by-value/
Forbes Vietnam. "Leading food and beverage brands in Vietnam in 2022, by brand value (in million U.S. dollars)." Chart. November 8, 2022. Statista. Accessed November 22, 2024. https://www.statista.com/statistics/1406053/vietnam-fandb-brand-ranking-by-value/
Forbes Vietnam. (2022). Leading food and beverage brands in Vietnam in 2022, by brand value (in million U.S. dollars). Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/statistics/1406053/vietnam-fandb-brand-ranking-by-value/
Forbes Vietnam. "Leading Food and Beverage Brands in Vietnam in 2022, by Brand Value (in Million U.S. Dollars)." Statista, Statista Inc., 8 Nov 2022, https://www.statista.com/statistics/1406053/vietnam-fandb-brand-ranking-by-value/
Forbes Vietnam, Leading food and beverage brands in Vietnam in 2022, by brand value (in million U.S. dollars) Statista, https://www.statista.com/statistics/1406053/vietnam-fandb-brand-ranking-by-value/ (last visited November 22, 2024)
Leading food and beverage brands in Vietnam in 2022, by brand value (in million U.S. dollars) [Graph], Forbes Vietnam, November 8, 2022. [Online]. Available: https://www.statista.com/statistics/1406053/vietnam-fandb-brand-ranking-by-value/
