U.S. Google Play Store mobile app download conversion rates 2023 by category

Mobile Android app download conversion rate in the Google Play Store in the United States in 1st half of 2023, by category

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Release date

August 2023

Region

United States

Survey time period

H1 2023

Supplementary notes

According to the source, the conversion rate indicates the share of users downloading a mobile app after visiting its page on the Google Play Store or the Apple App Store.

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* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
  • Free Statistics
  • Premium Statistics
  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
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per month, billed annually 1
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  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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