A 2024 survey conducted in Spain found that Netflix was the most popular platform among connected TV users, with 57 percent of respondents stating to use this. Amazon Prime Video was the second most used CTV platform in the country, followed by YouTube.
Most used platforms among connected TV users in Spain as of March 2024
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
IAB Spain. (June 30, 2024). Most used platforms among connected TV users in Spain as of March 2024 [Graph]. In Statista. Retrieved October 31, 2024, from https://www.statista.com/statistics/1405907/platforms-ctv-users-spain/
IAB Spain. "Most used platforms among connected TV users in Spain as of March 2024." Chart. June 30, 2024. Statista. Accessed October 31, 2024. https://www.statista.com/statistics/1405907/platforms-ctv-users-spain/
IAB Spain. (2024). Most used platforms among connected TV users in Spain as of March 2024. Statista. Statista Inc.. Accessed: October 31, 2024. https://www.statista.com/statistics/1405907/platforms-ctv-users-spain/
IAB Spain. "Most Used Platforms among Connected Tv Users in Spain as of March 2024." Statista, Statista Inc., 30 Jun 2024, https://www.statista.com/statistics/1405907/platforms-ctv-users-spain/
IAB Spain, Most used platforms among connected TV users in Spain as of March 2024 Statista, https://www.statista.com/statistics/1405907/platforms-ctv-users-spain/ (last visited October 31, 2024)
Most used platforms among connected TV users in Spain as of March 2024 [Graph], IAB Spain, June 30, 2024. [Online]. Available: https://www.statista.com/statistics/1405907/platforms-ctv-users-spain/
