During an early 2023 survey in the United States, 40 percent of respondents aged 18 to 24 said advertising of consumer goods impacted their shopping decisions by making them discover new products. Among the other surveyed age groups, that share did not surpass one-third.
Consumer good advertising's impact on shopping decisions according to adults in the United States as of February 2023, by age group
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InMobi. (April 13, 2023). Consumer good advertising's impact on shopping decisions according to adults in the United States as of February 2023, by age group [Graph]. In Statista. Retrieved October 02, 2024, from https://www.statista.com/statistics/1405848/consumer-goods-ads-impact-purchase-age-group-united-states/
InMobi. "Consumer good advertising's impact on shopping decisions according to adults in the United States as of February 2023, by age group." Chart. April 13, 2023. Statista. Accessed October 02, 2024. https://www.statista.com/statistics/1405848/consumer-goods-ads-impact-purchase-age-group-united-states/
InMobi. (2023). Consumer good advertising's impact on shopping decisions according to adults in the United States as of February 2023, by age group. Statista. Statista Inc.. Accessed: October 02, 2024. https://www.statista.com/statistics/1405848/consumer-goods-ads-impact-purchase-age-group-united-states/
InMobi. "Consumer Good Advertising's Impact on Shopping Decisions According to Adults in The United States as of February 2023, by Age Group." Statista, Statista Inc., 13 Apr 2023, https://www.statista.com/statistics/1405848/consumer-goods-ads-impact-purchase-age-group-united-states/
InMobi, Consumer good advertising's impact on shopping decisions according to adults in the United States as of February 2023, by age group Statista, https://www.statista.com/statistics/1405848/consumer-goods-ads-impact-purchase-age-group-united-states/ (last visited October 02, 2024)
Consumer good advertising's impact on shopping decisions according to adults in the United States as of February 2023, by age group [Graph], InMobi, April 13, 2023. [Online]. Available: https://www.statista.com/statistics/1405848/consumer-goods-ads-impact-purchase-age-group-united-states/