During a survey conducted among marketing and advertising professionals in North and South America as well as in Europe in July 2023, nearly 90 percent of respondents believed that AI would radically transform digital advertising in the next three to five years. According to the same study, generative AI uses in advertising and marketing included mainly drafting content, brainstorming, and researching.
Share of professionals believing artificial intelligence (AI) will radically transform digital advertising worldwide within the next 3 to 5 years as of July 2023
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Share of professionals believing artificial intelligence (AI) will radically transform digital advertising worldwide within the next 3 to 5 years as of July 2023
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Basis Technologies. (July 27, 2023). Share of professionals believing artificial intelligence (AI) will radically transform digital advertising worldwide within the next 3 to 5 years as of July 2023 [Graph]. In Statista. Retrieved February 27, 2025, from https://www.statista.com/statistics/1404796/ai-potential-transform-digital-advertising/
Basis Technologies. "Share of professionals believing artificial intelligence (AI) will radically transform digital advertising worldwide within the next 3 to 5 years as of July 2023." Chart. July 27, 2023. Statista. Accessed February 27, 2025. https://www.statista.com/statistics/1404796/ai-potential-transform-digital-advertising/
Basis Technologies. (2023). Share of professionals believing artificial intelligence (AI) will radically transform digital advertising worldwide within the next 3 to 5 years as of July 2023. Statista. Statista Inc.. Accessed: February 27, 2025. https://www.statista.com/statistics/1404796/ai-potential-transform-digital-advertising/
Basis Technologies. "Share of Professionals Believing Artificial Intelligence (Ai) Will Radically Transform Digital Advertising Worldwide within The next 3 to 5 Years as of July 2023." Statista, Statista Inc., 27 Jul 2023, https://www.statista.com/statistics/1404796/ai-potential-transform-digital-advertising/
Basis Technologies, Share of professionals believing artificial intelligence (AI) will radically transform digital advertising worldwide within the next 3 to 5 years as of July 2023 Statista, https://www.statista.com/statistics/1404796/ai-potential-transform-digital-advertising/ (last visited February 27, 2025)
Share of professionals believing artificial intelligence (AI) will radically transform digital advertising worldwide within the next 3 to 5 years as of July 2023 [Graph], Basis Technologies, July 27, 2023. [Online]. Available: https://www.statista.com/statistics/1404796/ai-potential-transform-digital-advertising/
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