During an October 2023 online survey among women aged 15 to 25 in Italy, Mickey Mouse was the entertainment brand with the highest awareness level, recognized by 96 percent of respondents. Kinder Surprise followed with 95 percent, while Harry Potter, Monopoly, and LEGO were each recognized by 94 percent.
Entertainment brands with highest awareness level among women aged 15 to 25 in Italy as of October 2023
*The source surveyed 3,400 respondents aged 0 to 25 (with parents answering for infants and preschoolers on behalf of each nominated child) in two samples. There were 2,120 interviewees in the first sample and 1,280 in the second. A separate number for each age group was not provided.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
BrandTrends Group. (July 3, 2023). Entertainment brands with highest awareness level among women aged 15 to 25 in Italy as of October 2023 [Graph]. In Statista. Retrieved January 06, 2025, from https://www.statista.com/statistics/1404619/entertainment-brands-awareness-women-15-25-italy/
BrandTrends Group. "Entertainment brands with highest awareness level among women aged 15 to 25 in Italy as of October 2023." Chart. July 3, 2023. Statista. Accessed January 06, 2025. https://www.statista.com/statistics/1404619/entertainment-brands-awareness-women-15-25-italy/
BrandTrends Group. (2023). Entertainment brands with highest awareness level among women aged 15 to 25 in Italy as of October 2023. Statista. Statista Inc.. Accessed: January 06, 2025. https://www.statista.com/statistics/1404619/entertainment-brands-awareness-women-15-25-italy/
BrandTrends Group. "Entertainment Brands with Highest Awareness Level among Women Aged 15 to 25 in Italy as of October 2023." Statista, Statista Inc., 3 Jul 2023, https://www.statista.com/statistics/1404619/entertainment-brands-awareness-women-15-25-italy/
BrandTrends Group, Entertainment brands with highest awareness level among women aged 15 to 25 in Italy as of October 2023 Statista, https://www.statista.com/statistics/1404619/entertainment-brands-awareness-women-15-25-italy/ (last visited January 06, 2025)
Entertainment brands with highest awareness level among women aged 15 to 25 in Italy as of October 2023 [Graph], BrandTrends Group, July 3, 2023. [Online]. Available: https://www.statista.com/statistics/1404619/entertainment-brands-awareness-women-15-25-italy/
