During an October 2023 online survey carried out among parents of boys aged zero to two in Italy, Disney was the favorite entertainment brand, named by 27 percent of respondents. Bing Bunny followed with 18 percent, while Peppa Pig and Minnie Mouse were recognized by 14 percent and 13 percent, respectively. Masha & The Bear rounded out the list with nine percent.
Favorite entertainment brands among boys aged 0 to 2 in Italy as of October 2023
top 3 favorites / parents answered on behalf of a nominated child
Method of interview
Online survey
Supplementary notes
*The source surveyed 3,400 respondents aged 0 to 25 (with parents answering for infants and preschoolers on behalf of each nominated child) in two samples. There were 2,120 interviewees in the first sample and 1,280 in the second. A separate number for each age group was not provided.
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BrandTrends Group. (July 3, 2023). Favorite entertainment brands among boys aged 0 to 2 in Italy as of October 2023 [Graph]. In Statista. Retrieved January 06, 2025, from https://www.statista.com/statistics/1404509/favorite-entertainment-brands-boys-0-2-italy/
BrandTrends Group. "Favorite entertainment brands among boys aged 0 to 2 in Italy as of October 2023." Chart. July 3, 2023. Statista. Accessed January 06, 2025. https://www.statista.com/statistics/1404509/favorite-entertainment-brands-boys-0-2-italy/
BrandTrends Group. (2023). Favorite entertainment brands among boys aged 0 to 2 in Italy as of October 2023. Statista. Statista Inc.. Accessed: January 06, 2025. https://www.statista.com/statistics/1404509/favorite-entertainment-brands-boys-0-2-italy/
BrandTrends Group. "Favorite Entertainment Brands among Boys Aged 0 to 2 in Italy as of October 2023." Statista, Statista Inc., 3 Jul 2023, https://www.statista.com/statistics/1404509/favorite-entertainment-brands-boys-0-2-italy/
BrandTrends Group, Favorite entertainment brands among boys aged 0 to 2 in Italy as of October 2023 Statista, https://www.statista.com/statistics/1404509/favorite-entertainment-brands-boys-0-2-italy/ (last visited January 06, 2025)
Favorite entertainment brands among boys aged 0 to 2 in Italy as of October 2023 [Graph], BrandTrends Group, July 3, 2023. [Online]. Available: https://www.statista.com/statistics/1404509/favorite-entertainment-brands-boys-0-2-italy/
