According to a survey by Rakuten Insight in the Philippines in July 2023, 36 percent of respondents stated that they rarely purchase an item after viewing an advertisement on social media. In comparison, 10 percent of respondents said they never buy an item after viewing a social media ad.
Frequency of purchasing an item after viewing an advertisement on social media platforms in the Philippines as of July 2023
Characteristic
Share of respondents
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Rakuten Insight. (August 2, 2023). Frequency of purchasing an item after viewing an advertisement on social media platforms in the Philippines as of July 2023 [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1404414/philippines-purchase-frequency-after-viewing-social-media-ads/
Rakuten Insight. "Frequency of purchasing an item after viewing an advertisement on social media platforms in the Philippines as of July 2023." Chart. August 2, 2023. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1404414/philippines-purchase-frequency-after-viewing-social-media-ads/
Rakuten Insight. (2023). Frequency of purchasing an item after viewing an advertisement on social media platforms in the Philippines as of July 2023. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1404414/philippines-purchase-frequency-after-viewing-social-media-ads/
Rakuten Insight. "Frequency of Purchasing An Item after Viewing An Advertisement on Social Media Platforms in The Philippines as of July 2023." Statista, Statista Inc., 2 Aug 2023, https://www.statista.com/statistics/1404414/philippines-purchase-frequency-after-viewing-social-media-ads/
Rakuten Insight, Frequency of purchasing an item after viewing an advertisement on social media platforms in the Philippines as of July 2023 Statista, https://www.statista.com/statistics/1404414/philippines-purchase-frequency-after-viewing-social-media-ads/ (last visited July 22, 2024)
Frequency of purchasing an item after viewing an advertisement on social media platforms in the Philippines as of July 2023 [Graph], Rakuten Insight, August 2, 2023. [Online]. Available: https://www.statista.com/statistics/1404414/philippines-purchase-frequency-after-viewing-social-media-ads/