According to a survey conducted by Rakuten Insight in South Korea in 2023, around 43.1 percent of female and 41.8 percent of male respondents stated that they did not want to see ads on social media as it disrupted their viewing experience. Other commonly given reasons included distrusting social media ads and not wanting to see too many ads overall.
Reasons for not wanting to see advertisements on social media in South Korea as of July 2023, by gender
Characteristic
Female
Male
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Rakuten Insight. (August 2, 2023). Reasons for not wanting to see advertisements on social media in South Korea as of July 2023, by gender [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1404330/south-korea-social-media-ads-dislike-reasons-by-gender/
Rakuten Insight. "Reasons for not wanting to see advertisements on social media in South Korea as of July 2023, by gender." Chart. August 2, 2023. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1404330/south-korea-social-media-ads-dislike-reasons-by-gender/
Rakuten Insight. (2023). Reasons for not wanting to see advertisements on social media in South Korea as of July 2023, by gender. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1404330/south-korea-social-media-ads-dislike-reasons-by-gender/
Rakuten Insight. "Reasons for Not Wanting to See Advertisements on Social Media in South Korea as of July 2023, by Gender." Statista, Statista Inc., 2 Aug 2023, https://www.statista.com/statistics/1404330/south-korea-social-media-ads-dislike-reasons-by-gender/
Rakuten Insight, Reasons for not wanting to see advertisements on social media in South Korea as of July 2023, by gender Statista, https://www.statista.com/statistics/1404330/south-korea-social-media-ads-dislike-reasons-by-gender/ (last visited July 22, 2024)
Reasons for not wanting to see advertisements on social media in South Korea as of July 2023, by gender [Graph], Rakuten Insight, August 2, 2023. [Online]. Available: https://www.statista.com/statistics/1404330/south-korea-social-media-ads-dislike-reasons-by-gender/