Android subscription apps global conversion rate 2022-2023

Published by Laura Ceci, Nov 9, 2024
In October 2022, Android conversion rates among all mobile app categories was of approximately 2.57 percent, while conversion among gaming apps were 1.78 percent of the total. During the first months of 2023, app conversions experienced an increase, reaching 2.95 percent in April 2023.

Mobile Android subscription app conversion rate worldwide from October 2022 to April 2023

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Release date

July 2023

Region

Worldwide

Survey time period

October 2022 to April 2023

Special properties

Android apps only, excluding iOS

Supplementary notes

Data for missing months available in the original report.
Subscription apps recording a minimum of 3,000 installs per month

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Topics

Leading apps - top titlesMobile app usageMobile internet usage worldwideMobile internet usage in the United StatesMobile app monetization
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