From 2020 to 2022, pure play beauty e-commerce sales increased in the United States. The sales increased from 2.3 billion U.S. dollars in 2020 to 3.3 billion U.S. dollars in 2021, and continued to increase until 2022, when the sales reached 3.5 billion dollars. The sales from the multi-level marketing varied a bit more over the course of the three years, initially increasing from 1.8 billion in 2020 to two billion in 2021, and then decreasing to 1.5 billion in 2022.
Direct-to-consumer (D2C) beauty e-commerce sales in the United States from 2020 to 2022, by retailer type
(in billion U.S. dollars)
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Insider Intelligence. (December 20, 2022). Direct-to-consumer (D2C) beauty e-commerce sales in the United States from 2020 to 2022, by retailer type (in billion U.S. dollars) [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1403965/d2c-online-beauty-sales-us/
Insider Intelligence. "Direct-to-consumer (D2C) beauty e-commerce sales in the United States from 2020 to 2022, by retailer type (in billion U.S. dollars)." Chart. December 20, 2022. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1403965/d2c-online-beauty-sales-us/
Insider Intelligence. (2022). Direct-to-consumer (D2C) beauty e-commerce sales in the United States from 2020 to 2022, by retailer type (in billion U.S. dollars). Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1403965/d2c-online-beauty-sales-us/
Insider Intelligence. "Direct-to-consumer (D2c) Beauty E-commerce Sales in The United States from 2020 to 2022, by Retailer Type (in Billion U.S. Dollars)." Statista, Statista Inc., 20 Dec 2022, https://www.statista.com/statistics/1403965/d2c-online-beauty-sales-us/
Insider Intelligence, Direct-to-consumer (D2C) beauty e-commerce sales in the United States from 2020 to 2022, by retailer type (in billion U.S. dollars) Statista, https://www.statista.com/statistics/1403965/d2c-online-beauty-sales-us/ (last visited December 22, 2024)
Direct-to-consumer (D2C) beauty e-commerce sales in the United States from 2020 to 2022, by retailer type (in billion U.S. dollars) [Graph], Insider Intelligence, December 20, 2022. [Online]. Available: https://www.statista.com/statistics/1403965/d2c-online-beauty-sales-us/
