In February 2023, a survey reported which webpage product details are the most helpful when purchasing beauty items online. In the United States, over half survey respondents considered written reviews the most important. Review stars and photos followed, with around two-fifths of shoppers.
Most important website product details when deciding to purchase beauty products online in the United States in 2023
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Share of respondents
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Tinuiti. (July 20, 2023). Most important website product details when deciding to purchase beauty products online in the United States in 2023 [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1403830/important-product-details-beauty-shopping-us/
Tinuiti. "Most important website product details when deciding to purchase beauty products online in the United States in 2023." Chart. July 20, 2023. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1403830/important-product-details-beauty-shopping-us/
Tinuiti. (2023). Most important website product details when deciding to purchase beauty products online in the United States in 2023. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1403830/important-product-details-beauty-shopping-us/
Tinuiti. "Most Important Website Product Details When Deciding to Purchase Beauty Products Online in The United States in 2023." Statista, Statista Inc., 20 Jul 2023, https://www.statista.com/statistics/1403830/important-product-details-beauty-shopping-us/
Tinuiti, Most important website product details when deciding to purchase beauty products online in the United States in 2023 Statista, https://www.statista.com/statistics/1403830/important-product-details-beauty-shopping-us/ (last visited July 22, 2024)
Most important website product details when deciding to purchase beauty products online in the United States in 2023 [Graph], Tinuiti, July 20, 2023. [Online]. Available: https://www.statista.com/statistics/1403830/important-product-details-beauty-shopping-us/