During a survey among internet users recalling ads on digital audio platforms in Spain between December 2022 and January 2023, 34 percent of respondents said they remembered hearing ads promoting financial and insurance services. This was followed by 30 percent of respondents saying they recalled hearing technology and telecommunications ads.
Leading advertising categories recalled by consumers on digital audio platforms in Spain as of January 2023
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
IAB Spain. (February 8, 2023). Leading advertising categories recalled by consumers on digital audio platforms in Spain as of January 2023 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1403549/leading-ad-categories-recalled-on-digital-audio-platforms-spain/
IAB Spain. "Leading advertising categories recalled by consumers on digital audio platforms in Spain as of January 2023." Chart. February 8, 2023. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1403549/leading-ad-categories-recalled-on-digital-audio-platforms-spain/
IAB Spain. (2023). Leading advertising categories recalled by consumers on digital audio platforms in Spain as of January 2023. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1403549/leading-ad-categories-recalled-on-digital-audio-platforms-spain/
IAB Spain. "Leading Advertising Categories Recalled by Consumers on Digital Audio Platforms in Spain as of January 2023." Statista, Statista Inc., 8 Feb 2023, https://www.statista.com/statistics/1403549/leading-ad-categories-recalled-on-digital-audio-platforms-spain/
IAB Spain, Leading advertising categories recalled by consumers on digital audio platforms in Spain as of January 2023 Statista, https://www.statista.com/statistics/1403549/leading-ad-categories-recalled-on-digital-audio-platforms-spain/ (last visited December 22, 2024)
Leading advertising categories recalled by consumers on digital audio platforms in Spain as of January 2023 [Graph], IAB Spain, February 8, 2023. [Online]. Available: https://www.statista.com/statistics/1403549/leading-ad-categories-recalled-on-digital-audio-platforms-spain/
