During a survey among internet users in Spain in December 2022, 90.4 percent of respondents said they had seen indoor out-of-home (OOH) ads at shopping centers. This was followed by 82.3 percent of respondents saying they had seen ads inside stores, while 62.5 percent said they saw them inside subway stations.
Share of consumers noticing indoor out-of-home (OOH) advertising in Spain as of December 2022, by space
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
IAB Spain. (January 18, 2023). Share of consumers noticing indoor out-of-home (OOH) advertising in Spain as of December 2022, by space [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1403266/consumers-indoor-advertising-spain/
IAB Spain. "Share of consumers noticing indoor out-of-home (OOH) advertising in Spain as of December 2022, by space ." Chart. January 18, 2023. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1403266/consumers-indoor-advertising-spain/
IAB Spain. (2023). Share of consumers noticing indoor out-of-home (OOH) advertising in Spain as of December 2022, by space . Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1403266/consumers-indoor-advertising-spain/
IAB Spain. "Share of Consumers Noticing Indoor Out-of-home (Ooh) Advertising in Spain as of December 2022, by Space ." Statista, Statista Inc., 18 Jan 2023, https://www.statista.com/statistics/1403266/consumers-indoor-advertising-spain/
IAB Spain, Share of consumers noticing indoor out-of-home (OOH) advertising in Spain as of December 2022, by space Statista, https://www.statista.com/statistics/1403266/consumers-indoor-advertising-spain/ (last visited December 22, 2024)
Share of consumers noticing indoor out-of-home (OOH) advertising in Spain as of December 2022, by space [Graph], IAB Spain, January 18, 2023. [Online]. Available: https://www.statista.com/statistics/1403266/consumers-indoor-advertising-spain/
