The majority of Japanese consumers showed an aversion towards insect-based meat alternatives, as revealed in a survey conducted in April 2023. Over 86 percent of respondents showed their reluctance to eat alternative protein sources using edible insects.
Consumer intention to eat insect-based meat alternatives in Japan as of April 2023
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Share of respondents
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Neo Marketing. (June 2, 2023). Consumer intention to eat insect-based meat alternatives in Japan as of April 2023 [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1403174/japan-intention-eat-insect-based-meat-alternative/
Neo Marketing. "Consumer intention to eat insect-based meat alternatives in Japan as of April 2023." Chart. June 2, 2023. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1403174/japan-intention-eat-insect-based-meat-alternative/
Neo Marketing. (2023). Consumer intention to eat insect-based meat alternatives in Japan as of April 2023. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1403174/japan-intention-eat-insect-based-meat-alternative/
Neo Marketing. "Consumer Intention to Eat Insect-based Meat Alternatives in Japan as of April 2023." Statista, Statista Inc., 2 Jun 2023, https://www.statista.com/statistics/1403174/japan-intention-eat-insect-based-meat-alternative/
Neo Marketing, Consumer intention to eat insect-based meat alternatives in Japan as of April 2023 Statista, https://www.statista.com/statistics/1403174/japan-intention-eat-insect-based-meat-alternative/ (last visited August 25, 2024)
Consumer intention to eat insect-based meat alternatives in Japan as of April 2023 [Graph], Neo Marketing, June 2, 2023. [Online]. Available: https://www.statista.com/statistics/1403174/japan-intention-eat-insect-based-meat-alternative/