Bancassurance was one of life insurers' most important distribution channels, accounting for over half of gross premiums sold in Poland in 2012. By 2023, bancassurance's share of life insurance had fallen nearly 16 percent. In contrast to the life insurance division, the percentage of bancassurance for non-life insurance remained at about the same level.
Share of insurance premiums sold via bancassurance channel in Poland from 2012 to 2023
Bancassurance means insurance banking. This is the name given to the cooperation of insurance companies with banks in the process of selling insurance.
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EMIS Insights, & Polska Izba Ubezpieczeń. (April 10, 2024). Share of insurance premiums sold via bancassurance channel in Poland from 2012 to 2023 [Graph]. In Statista. Retrieved January 08, 2025, from https://www.statista.com/statistics/1403037/poland-insurances-sold-via-bancassurance/
EMIS Insights, und Polska Izba Ubezpieczeń. "Share of insurance premiums sold via bancassurance channel in Poland from 2012 to 2023." Chart. April 10, 2024. Statista. Accessed January 08, 2025. https://www.statista.com/statistics/1403037/poland-insurances-sold-via-bancassurance/
EMIS Insights, Polska Izba Ubezpieczeń. (2024). Share of insurance premiums sold via bancassurance channel in Poland from 2012 to 2023. Statista. Statista Inc.. Accessed: January 08, 2025. https://www.statista.com/statistics/1403037/poland-insurances-sold-via-bancassurance/
EMIS Insights, and Polska Izba Ubezpieczeń. "Share of Insurance Premiums Sold via Bancassurance Channel in Poland from 2012 to 2023." Statista, Statista Inc., 10 Apr 2024, https://www.statista.com/statistics/1403037/poland-insurances-sold-via-bancassurance/
EMIS Insights & Polska Izba Ubezpieczeń, Share of insurance premiums sold via bancassurance channel in Poland from 2012 to 2023 Statista, https://www.statista.com/statistics/1403037/poland-insurances-sold-via-bancassurance/ (last visited January 08, 2025)
Share of insurance premiums sold via bancassurance channel in Poland from 2012 to 2023 [Graph], EMIS Insights, & Polska Izba Ubezpieczeń, April 10, 2024. [Online]. Available: https://www.statista.com/statistics/1403037/poland-insurances-sold-via-bancassurance/
