Purchase intentions on Black Friday in Portugal 2024, by segment

Published by Beatriz Luz, Nov 20, 2024

In 2024, the Portuguese surveyed mostly intended to purchase high-tech gadgets during the upcoming Black Friday, at a share of 22 percent. These were followed by clothing and accessories in purchase intention, with 19 percent. Finally, home appliances and shopping for the home closed the podium, with 15 percent of respondents intending to purchase such items.

Purchase intentions during Black Friday in Portugal in 2024, by segment

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Release date

November 2024

Region

Portugal

Survey time period

October 18 to November 7, 2024

Number of respondents

2,352 respondents

Age group

18 years and older

Method of interview

Online survey

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Statistics on " Apparel market in Portugal "

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Overview

8

Manufacturing

3

Retailers

5

E-commerce

8

Foreign trade

8

Consumer behavior

8

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Topics

Apparel market in PortugalApparel market in BrazilClothing and apparel market in EuropeApparel market in Russia Fashion and accessories in Poland
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