In May 2023, the average monthly cost-per-click (CPC) in Google Ads search advertising for the travel industry in the United States reached 1.34 U.S. dollars and was the highest among the presented countries. In France, the value stood at 37 U.S. cents.
Average cost-per-click (CPC) in Google Ads search advertising for travel in selected countries worldwide in May 2023
(in U.S. dollars)
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Semrush. (May 31, 2023). Average cost-per-click (CPC) in Google Ads search advertising for travel in selected countries worldwide in May 2023 (in U.S. dollars) [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1402662/travel-googleads-cpc/
Semrush. "Average cost-per-click (CPC) in Google Ads search advertising for travel in selected countries worldwide in May 2023 (in U.S. dollars)." Chart. May 31, 2023. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1402662/travel-googleads-cpc/
Semrush. (2023). Average cost-per-click (CPC) in Google Ads search advertising for travel in selected countries worldwide in May 2023 (in U.S. dollars). Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1402662/travel-googleads-cpc/
Semrush. "Average Cost-per-click (Cpc) in Google Ads Search Advertising for Travel in Selected Countries Worldwide in May 2023 (in U.S. Dollars)." Statista, Statista Inc., 31 May 2023, https://www.statista.com/statistics/1402662/travel-googleads-cpc/
Semrush, Average cost-per-click (CPC) in Google Ads search advertising for travel in selected countries worldwide in May 2023 (in U.S. dollars) Statista, https://www.statista.com/statistics/1402662/travel-googleads-cpc/ (last visited December 22, 2024)
Average cost-per-click (CPC) in Google Ads search advertising for travel in selected countries worldwide in May 2023 (in U.S. dollars) [Graph], Semrush, May 31, 2023. [Online]. Available: https://www.statista.com/statistics/1402662/travel-googleads-cpc/
