Online banking GoogleAds CPC 2023 | Statista

In May 2023, the average monthly cost-per-click (CPC) in Google Ads search advertising for the online banking industry in the United States reached 4.47 U.S. dollars and was the highest among the presented countries. In France, the value stood at 1.10 U.S. dollars.

Average cost-per-click (CPC) in Google Ads search advertising for online banking services in selected countries worldwide in May 2023 (in U.S. dollars)

Characteristic	Cost in U.S. dollars
United States	4.47
United Kingdom	3.33
Spain	2.45
Canada	2
Australia	1.74
Germany	1.31
France	1.1
Italy	0.66
Brazil	0.47
Peru	0.22
Colombia	0.21
Argentina	0.21
Mexico	0.2
South Africa	0.2
Chile	0.2

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Release date

May 2023

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Region

Worldwide

Survey time period

May 2023

Special properties

based on data extracted from Semrush keyword database; wider industry metrics may vary

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