Retail price premium of grass-fed beef in the U.S. 2024, by category

In the U.S. in 2024, filet mignon had the highest retail price per pound at 29.33 U.S. dollars per pound, while short ribs had the lowest at around 90 percent lower than filet mignon. There was a vast difference between the overall prices of grass-fed beef, with the majority being under 10 U.S. dollars per pound. 

Grass fed beef market in the U.S.

Grass-fed cows can roam around eating grasses and clover; their natural diet promotes a leaner physique which might be more desired by consumers [Piedmont]. The highest wholesale price of grass-fed beef comes from whole tenderloin priced at slightly more U.S. dollars per pound compared to New York steak. The United States dominates the grass-fed beef market share worldwide at nearly 30 percent.

Grass fed beef expected growth

The current market value of grass-fed beef is about 12.4 billion U.S. dollars and is forecasted to grow to about by almost twice the amount by 2033; these values demonstrate the expected and increasing consumer interest in grass-fed beef across the United States.