In December 2022, the market utilization of out-of-home (OOH) advertising reached 69.55 percent. This was lower compared to the prior month, which reached 75.95 percent. During the reviewed period, market utilization was highest in July 2021 at around 89 percent, while was lowest in June 2020 at nearly 40.8 percent. It is worth noting, the number of brands engaging in OOH advertising has followed an increasing trend.
Monthly share of out-of-home (OOH) advertising market utilization in Egypt from 2019 to 2022
Characteristic
Share of market utilization
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AdMazad. (July 15, 2023). Monthly share of out-of-home (OOH) advertising market utilization in Egypt from 2019 to 2022 [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1402191/share-of-market-utilization-of-ooh-advertising-egypt-month/
AdMazad. "Monthly share of out-of-home (OOH) advertising market utilization in Egypt from 2019 to 2022." Chart. July 15, 2023. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1402191/share-of-market-utilization-of-ooh-advertising-egypt-month/
AdMazad. (2023). Monthly share of out-of-home (OOH) advertising market utilization in Egypt from 2019 to 2022. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1402191/share-of-market-utilization-of-ooh-advertising-egypt-month/
AdMazad. "Monthly Share of Out-of-home (Ooh) Advertising Market Utilization in Egypt from 2019 to 2022." Statista, Statista Inc., 15 Jul 2023, https://www.statista.com/statistics/1402191/share-of-market-utilization-of-ooh-advertising-egypt-month/
AdMazad, Monthly share of out-of-home (OOH) advertising market utilization in Egypt from 2019 to 2022 Statista, https://www.statista.com/statistics/1402191/share-of-market-utilization-of-ooh-advertising-egypt-month/ (last visited July 22, 2024)
Monthly share of out-of-home (OOH) advertising market utilization in Egypt from 2019 to 2022 [Graph], AdMazad, July 15, 2023. [Online]. Available: https://www.statista.com/statistics/1402191/share-of-market-utilization-of-ooh-advertising-egypt-month/