Gen Z fashion purchase offline channels in the UK 2023

Published by Statista Research Department, Sep 25, 2024
The displayed data on fashion purchase offline channels shows results of the Consumer Insights Sustainable Consumption survey conducted in the United Kingdom in 2023. Sporting goods stores were the second most popular store type for Gen Z when it came to purchasing fashion. Over two-fifths of consumers born between 1995 and 2012 had purchased fashion items at stores such as Nike or adidas in the previous 12 months.

Store types where Generation Z purchased fashion in the United Kingdom (UK) in 2023

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Number of respondents

235 respondents

Age group

16 to 27 years old

Special properties

respondents who purchased fashion

Supplementary notes

Multiple answers were possible.

During the survey, the question was phrased as follows: "In which stores have you purchased fashion items in the last 12 months?"

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Topics

Generation Z fashion market in the United KingdomApparel market worldwide Apparel market in the UKFashion e-commerce in the United KingdomGeneration Z fashion in the United States
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