In July 2023, Amazon Prime Day in the United States saw skincare as the highest-grossing subcategory in the beauty and personal care segment. Skincare generated roughly 230.4 million U.S. dollars in revenue, followed by hair care with around 186.8 million U.S. dollars. Oral care ranked third in terms of revenue, with approximately 128.4 million U.S. dollars.
Revenue of leading beauty and personal care product categories during Amazon Prime Day in the United States in 2023
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Revenue in million U.S. dollars
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SimilarWeb. (July 18, 2023). Revenue of leading beauty and personal care product categories during Amazon Prime Day in the United States in 2023 (in million U.S. dollars) [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1401771/amazon-prime-day-us-leading-beauty-categories-revenue/
SimilarWeb. "Revenue of leading beauty and personal care product categories during Amazon Prime Day in the United States in 2023 (in million U.S. dollars)." Chart. July 18, 2023. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1401771/amazon-prime-day-us-leading-beauty-categories-revenue/
SimilarWeb. (2023). Revenue of leading beauty and personal care product categories during Amazon Prime Day in the United States in 2023 (in million U.S. dollars). Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1401771/amazon-prime-day-us-leading-beauty-categories-revenue/
SimilarWeb. "Revenue of Leading Beauty and Personal Care Product Categories during Amazon Prime Day in The United States in 2023 (in Million U.S. Dollars)." Statista, Statista Inc., 18 Jul 2023, https://www.statista.com/statistics/1401771/amazon-prime-day-us-leading-beauty-categories-revenue/
SimilarWeb, Revenue of leading beauty and personal care product categories during Amazon Prime Day in the United States in 2023 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1401771/amazon-prime-day-us-leading-beauty-categories-revenue/ (last visited August 24, 2024)
Revenue of leading beauty and personal care product categories during Amazon Prime Day in the United States in 2023 (in million U.S. dollars) [Graph], SimilarWeb, July 18, 2023. [Online]. Available: https://www.statista.com/statistics/1401771/amazon-prime-day-us-leading-beauty-categories-revenue/