Grocery loyalty program use frequency when shopping Australia 2022

Published by Statista Research Department, Feb 27, 2024
In a survey conducted in 2022 among Australian loyalty program users, around 70 percent of those surveyed reported using a grocery loyalty program almost every time they shop. In comparison, only nine percent of respondents said they rarely or never used a supermarket loyalty scheme when buying groceries.

Frequency of supermarket loyalty program use when buying groceries in Australia as of June 2022

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Release date

February 2023

Region

Australia

Survey time period

May 30, 2022 to June 6, 2022

Number of respondents

1,510 respondents

Special properties

respondents were surveyed on their experiences interacting with more than 90 loyalty programs across 11 different industries

Supplementary notes

Survey question: In the past six months, what percentage time did you use your loyalty program membership when shopping at a company, store, or brand?

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Overview

8

Europe

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Americas

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Asia-Pacific

8

Other markets

7

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Topics

Supermarkets in the United Kingdom (UK)Supermarkets in the U.S.Supermarkets and grocery stores in CanadaSupermarkets in the NetherlandsThe Co-operative Group
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