As of February 2023, over one-third of Brits aged 18 to 24 said that sustainability affects their clothing decisions - such as where they purchase clothes - a fair amount. Only 12 percent answered that sustainability played no role in their clothing decisions.
Extent to which environmental sustainability affects 18 to 24 year old consumers' clothing purchase decisions in Great Britain in 2023
Respondents were asked to what extent environmental sustainability plays a part in their decisions on clothes, for example, where they purchase it from.
Date of access is used for date of release.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
YouGov. (July 25, 2023). Extent to which environmental sustainability affects 18 to 24 year old consumers' clothing purchase decisions in Great Britain in 2023 [Graph]. In Statista. Retrieved October 31, 2024, from https://www.statista.com/statistics/1401662/gen-z-clothing-sustainability-influence-gb/
YouGov. "Extent to which environmental sustainability affects 18 to 24 year old consumers' clothing purchase decisions in Great Britain in 2023." Chart. July 25, 2023. Statista. Accessed October 31, 2024. https://www.statista.com/statistics/1401662/gen-z-clothing-sustainability-influence-gb/
YouGov. (2023). Extent to which environmental sustainability affects 18 to 24 year old consumers' clothing purchase decisions in Great Britain in 2023. Statista. Statista Inc.. Accessed: October 31, 2024. https://www.statista.com/statistics/1401662/gen-z-clothing-sustainability-influence-gb/
YouGov. "Extent to Which Environmental Sustainability Affects 18 to 24 Year Old Consumers' Clothing Purchase Decisions in Great Britain in 2023." Statista, Statista Inc., 25 Jul 2023, https://www.statista.com/statistics/1401662/gen-z-clothing-sustainability-influence-gb/
YouGov, Extent to which environmental sustainability affects 18 to 24 year old consumers' clothing purchase decisions in Great Britain in 2023 Statista, https://www.statista.com/statistics/1401662/gen-z-clothing-sustainability-influence-gb/ (last visited October 31, 2024)
Extent to which environmental sustainability affects 18 to 24 year old consumers' clothing purchase decisions in Great Britain in 2023 [Graph], YouGov, July 25, 2023. [Online]. Available: https://www.statista.com/statistics/1401662/gen-z-clothing-sustainability-influence-gb/
