In March 2024, the effective cost-per-mille (eCPM) for in-app rewarded ads for iOS in Brazil reached 6.02 U.S. dollars, while the same value for Android apps stood at 1.92 dollars. Meanwhile, the eCPM for in-app interstitial ads for iOS amounted to 4.27 dollars; the respective figure for Android stood at 2.15 dollars.
In-app advertising effective cost-per-mille (eCPM) in Brazil in March 2024, by ad type and operational system
(in U.S. dollars)
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Appodeal. (April 3, 2024). In-app advertising effective cost-per-mille (eCPM) in Brazil in March 2024, by ad type and operational system (in U.S. dollars) [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1400843/ecpm-ad-type-ios-android-brazil/
Appodeal. "In-app advertising effective cost-per-mille (eCPM) in Brazil in March 2024, by ad type and operational system (in U.S. dollars)." Chart. April 3, 2024. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1400843/ecpm-ad-type-ios-android-brazil/
Appodeal. (2024). In-app advertising effective cost-per-mille (eCPM) in Brazil in March 2024, by ad type and operational system (in U.S. dollars). Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1400843/ecpm-ad-type-ios-android-brazil/
Appodeal. "In-app Advertising Effective Cost-per-mille (Ecpm) in Brazil in March 2024, by Ad Type and Operational System (in U.S. Dollars)." Statista, Statista Inc., 3 Apr 2024, https://www.statista.com/statistics/1400843/ecpm-ad-type-ios-android-brazil/
Appodeal, In-app advertising effective cost-per-mille (eCPM) in Brazil in March 2024, by ad type and operational system (in U.S. dollars) Statista, https://www.statista.com/statistics/1400843/ecpm-ad-type-ios-android-brazil/ (last visited December 22, 2024)
In-app advertising effective cost-per-mille (eCPM) in Brazil in March 2024, by ad type and operational system (in U.S. dollars) [Graph], Appodeal, April 3, 2024. [Online]. Available: https://www.statista.com/statistics/1400843/ecpm-ad-type-ios-android-brazil/
