As of May 2023, around 78 percent of WhatsApp users surveyed in Brazil reported having received messages and sales offers through the app from companies they had never contacted through that channel. Data from the third quarter of 2022 showed that over 93 percent of internet users in Brazil used WhatsApp every month.
Percentage of WhatsApp users who received messages and sales offers through the app from companies they had never contacted through that channel in Brazil as of May 2023
Characteristic
Share of respondents
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Opinion Box. (May 23, 2023). Percentage of WhatsApp users who received messages and sales offers through the app from companies they had never contacted through that channel in Brazil as of May 2023 [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1400563/whatsapp-users-messaged-unknown-brands-brazil/
Opinion Box. "Percentage of WhatsApp users who received messages and sales offers through the app from companies they had never contacted through that channel in Brazil as of May 2023." Chart. May 23, 2023. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1400563/whatsapp-users-messaged-unknown-brands-brazil/
Opinion Box. (2023). Percentage of WhatsApp users who received messages and sales offers through the app from companies they had never contacted through that channel in Brazil as of May 2023. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1400563/whatsapp-users-messaged-unknown-brands-brazil/
Opinion Box. "Percentage of Whatsapp Users Who Received Messages and Sales Offers through The App from Companies They Had Never Contacted through That Channel in Brazil as of May 2023." Statista, Statista Inc., 23 May 2023, https://www.statista.com/statistics/1400563/whatsapp-users-messaged-unknown-brands-brazil/
Opinion Box, Percentage of WhatsApp users who received messages and sales offers through the app from companies they had never contacted through that channel in Brazil as of May 2023 Statista, https://www.statista.com/statistics/1400563/whatsapp-users-messaged-unknown-brands-brazil/ (last visited July 22, 2024)
Percentage of WhatsApp users who received messages and sales offers through the app from companies they had never contacted through that channel in Brazil as of May 2023 [Graph], Opinion Box, May 23, 2023. [Online]. Available: https://www.statista.com/statistics/1400563/whatsapp-users-messaged-unknown-brands-brazil/