Top TikTok beauty influencers in the U.S. 2023, by engagement rate

Published by Statista Research Department, Jul 18, 2023
As of June 2023, beauty influencer Katy (@katyateyourlunch) had a TikTok engagement rate of 51.95 percent, making her the leading beauty influencer in the United States. Shrika Peddireddy (@shrikapeddireddy) and Tanem (@musthavesxt) came second and third, with engagement rates of 28.06 percent and 21.28 percent, respectively.

Leading beauty Influencers on TikTok in the United States in 1st half 2023, by engagement rate

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Release date

June 2023

Region

United States

Survey time period

January 1 to June 14, 2023

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Influencer marketing in the U.S.Social media advertising and marketing worldwideInstagram advertising and marketingContent marketingInfluencer marketing worldwide
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