During an online March 2023 survey among business-to-business (B2B) marketers in the United Kingdom (UK), 45 percent of respondents reported significantly or slightly reduced marketing budgets. On the other hand, slightly more than one-third (or 34 percent) of the responding marketers stated significantly or slightly increased marketing budgets.
Change in marketing budgets at business-to-business (B2B) companies in the United Kingdom (UK) in 2023
Characteristic
Share of respondents
-
-
-
-
-
-
-
-
-
-
Exclusive Premium Statistic
To access all Premium Statistics, you need a paid Statista Account
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Integrate. (April 25, 2023). Change in marketing budgets at business-to-business (B2B) companies in the United Kingdom (UK) in 2023 [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1400098/change-marketing-budgets-b2b-companies-uk/
Integrate. "Change in marketing budgets at business-to-business (B2B) companies in the United Kingdom (UK) in 2023." Chart. April 25, 2023. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1400098/change-marketing-budgets-b2b-companies-uk/
Integrate. (2023). Change in marketing budgets at business-to-business (B2B) companies in the United Kingdom (UK) in 2023. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1400098/change-marketing-budgets-b2b-companies-uk/
Integrate. "Change in Marketing Budgets at Business-to-business (B2b) Companies in The United Kingdom (Uk) in 2023." Statista, Statista Inc., 25 Apr 2023, https://www.statista.com/statistics/1400098/change-marketing-budgets-b2b-companies-uk/
Integrate, Change in marketing budgets at business-to-business (B2B) companies in the United Kingdom (UK) in 2023 Statista, https://www.statista.com/statistics/1400098/change-marketing-budgets-b2b-companies-uk/ (last visited August 25, 2024)
Change in marketing budgets at business-to-business (B2B) companies in the United Kingdom (UK) in 2023 [Graph], Integrate, April 25, 2023. [Online]. Available: https://www.statista.com/statistics/1400098/change-marketing-budgets-b2b-companies-uk/