Between January and June 2023 in the United States, influencers on Facebook with a following of between 100 and 250 thousand followers had an average engagement rate of 4.85 percent, the highest of all influencers using the platform. Facebook influencers in the U.S. with over one million followers achieved an engagement rate of 0.22 percent.
Engagement rates of influencers on Facebook in the United States as of June 2023, by follower count
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Affable.ai. (June 14, 2023). Engagement rates of influencers on Facebook in the United States as of June 2023, by follower count [Graph]. In Statista. Retrieved December 19, 2024, from https://www.statista.com/statistics/1400007/facebook-engagement-influencers-followers/
Affable.ai. "Engagement rates of influencers on Facebook in the United States as of June 2023, by follower count." Chart. June 14, 2023. Statista. Accessed December 19, 2024. https://www.statista.com/statistics/1400007/facebook-engagement-influencers-followers/
Affable.ai. (2023). Engagement rates of influencers on Facebook in the United States as of June 2023, by follower count. Statista. Statista Inc.. Accessed: December 19, 2024. https://www.statista.com/statistics/1400007/facebook-engagement-influencers-followers/
Affable.ai. "Engagement Rates of Influencers on Facebook in The United States as of June 2023, by Follower Count." Statista, Statista Inc., 14 Jun 2023, https://www.statista.com/statistics/1400007/facebook-engagement-influencers-followers/
Affable.ai, Engagement rates of influencers on Facebook in the United States as of June 2023, by follower count Statista, https://www.statista.com/statistics/1400007/facebook-engagement-influencers-followers/ (last visited December 19, 2024)
Engagement rates of influencers on Facebook in the United States as of June 2023, by follower count [Graph], Affable.ai, June 14, 2023. [Online]. Available: https://www.statista.com/statistics/1400007/facebook-engagement-influencers-followers/