A survey on the consumer perspective of the halal industry conducted in Indonesia in March 2023 found that around 50 percent of male and 44 percent of female respondents always checked the ingredients list before purchasing products with halal logo. The same survey also found that nearly half of total respondents sometimes checked the ingredients list of a product that already had a halal logo.
Share of respondents who checked the ingredients list before purchasing a product with halal logo in Indonesia as of March 2023, by gender
Characteristic
Female
Male
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Original survey question: "Even though food products have a halal logo, do you still check the composition of the ingredients in these foods? (Choose one answer)"
The survey was conducted among 510 males and 504 females.
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Populix. (April 18, 2023). Share of respondents who checked the ingredients list before purchasing a product with halal logo in Indonesia as of March 2023, by gender [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1399755/indonesia-share-of-consumer-checking-ingredients-list-of-a-halal-product-by-gender/
Populix. "Share of respondents who checked the ingredients list before purchasing a product with halal logo in Indonesia as of March 2023, by gender." Chart. April 18, 2023. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1399755/indonesia-share-of-consumer-checking-ingredients-list-of-a-halal-product-by-gender/
Populix. (2023). Share of respondents who checked the ingredients list before purchasing a product with halal logo in Indonesia as of March 2023, by gender. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1399755/indonesia-share-of-consumer-checking-ingredients-list-of-a-halal-product-by-gender/
Populix. "Share of Respondents Who Checked The Ingredients List before Purchasing a Product with Halal Logo in Indonesia as of March 2023, by Gender." Statista, Statista Inc., 18 Apr 2023, https://www.statista.com/statistics/1399755/indonesia-share-of-consumer-checking-ingredients-list-of-a-halal-product-by-gender/
Populix, Share of respondents who checked the ingredients list before purchasing a product with halal logo in Indonesia as of March 2023, by gender Statista, https://www.statista.com/statistics/1399755/indonesia-share-of-consumer-checking-ingredients-list-of-a-halal-product-by-gender/ (last visited August 24, 2024)
Share of respondents who checked the ingredients list before purchasing a product with halal logo in Indonesia as of March 2023, by gender [Graph], Populix, April 18, 2023. [Online]. Available: https://www.statista.com/statistics/1399755/indonesia-share-of-consumer-checking-ingredients-list-of-a-halal-product-by-gender/