Engagement rates of TikTok brand influencer campaign videos in the U.S. & Canada 2022

Engagement rates of TikTok influencer campaigns of selected brands in the United States and Canada in 2022

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Release date

May 2023

Region

Canada, United States

Survey time period

2022

Supplementary notes

Methodology: All 9,700 analyzed videos were required to comply with proper FTC disclosure regulations, and were posted between January and December 2022, by creators based in the United States and Canada.

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Statistics on " TikTok marketing "

Other statistics that may interest you TikTok marketing

Market overview

8

TikTok's usage for marketing purposes

8

Creators/influencers

7

Metrics

7

Competitors

8

Audience and user behavior

5
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
  • Free Statistics
  • Premium Statistics
  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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