In 2022, MoneySupermarket outspent Compare the Market by eight million British pounds in the United Kingdom. MoneySupermarket spent 83 million British pounds on media, while Compare the Market spent 75 million pounds annually, according to Pi Datametrics. The two insurance platforms had the most site traffic in the United Kingdom as well.
Annual media spend of Compare the Market and MoneySupermarket in the United Kingdom (UK) in 2022
(in million GBP)
The source analyzed 16,816 keywords categorized into seven groups in Google UK. The total search volume for these keywords over the last 36 months was 740 million.
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Pi Datametrics. (July 2, 2023). Annual media spend of Compare the Market and MoneySupermarket in the United Kingdom (UK) in 2022 (in million GBP) [Graph]. In Statista. Retrieved December 23, 2024, from https://www.statista.com/statistics/1399022/united-kingdom-annual-media-spend-of-top-insurers/
Pi Datametrics. "Annual media spend of Compare the Market and MoneySupermarket in the United Kingdom (UK) in 2022 (in million GBP)." Chart. July 2, 2023. Statista. Accessed December 23, 2024. https://www.statista.com/statistics/1399022/united-kingdom-annual-media-spend-of-top-insurers/
Pi Datametrics. (2023). Annual media spend of Compare the Market and MoneySupermarket in the United Kingdom (UK) in 2022 (in million GBP). Statista. Statista Inc.. Accessed: December 23, 2024. https://www.statista.com/statistics/1399022/united-kingdom-annual-media-spend-of-top-insurers/
Pi Datametrics. "Annual Media Spend of Compare The Market and Moneysupermarket in The United Kingdom (Uk) in 2022 (in Million Gbp)." Statista, Statista Inc., 2 Jul 2023, https://www.statista.com/statistics/1399022/united-kingdom-annual-media-spend-of-top-insurers/
Pi Datametrics, Annual media spend of Compare the Market and MoneySupermarket in the United Kingdom (UK) in 2022 (in million GBP) Statista, https://www.statista.com/statistics/1399022/united-kingdom-annual-media-spend-of-top-insurers/ (last visited December 23, 2024)
Annual media spend of Compare the Market and MoneySupermarket in the United Kingdom (UK) in 2022 (in million GBP) [Graph], Pi Datametrics, July 2, 2023. [Online]. Available: https://www.statista.com/statistics/1399022/united-kingdom-annual-media-spend-of-top-insurers/
