During an online survey carried out among parents of girls aged three to six in Germany in October 2023, Kinder Joy had the highest brand awareness, recognized by 92 percent of respondents. Frozen and Peppa Pig followed closely, each with 89 percent, while Kinder Surprise and Mickey Mouse were both recognized by 88 percent.
Entertainment brands with highest awareness level among girls aged 3 to 6 in Germany in October 2023
*The source surveyed 3,420 respondents aged 0 to 25 (with parents answering for infants and preschoolers on behalf of each nominated child) in two samples. There were 2,140 interviewees in the first sample and 1,280 in the second. A separate number for each age group was not provided.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
BrandTrends Group. (July 3, 2023). Entertainment brands with highest awareness level among girls aged 3 to 6 in Germany in October 2023 [Graph]. In Statista. Retrieved January 06, 2025, from https://www.statista.com/statistics/1398773/entertainment-brands-awareness-girls-3-6-germany/
BrandTrends Group. "Entertainment brands with highest awareness level among girls aged 3 to 6 in Germany in October 2023." Chart. July 3, 2023. Statista. Accessed January 06, 2025. https://www.statista.com/statistics/1398773/entertainment-brands-awareness-girls-3-6-germany/
BrandTrends Group. (2023). Entertainment brands with highest awareness level among girls aged 3 to 6 in Germany in October 2023. Statista. Statista Inc.. Accessed: January 06, 2025. https://www.statista.com/statistics/1398773/entertainment-brands-awareness-girls-3-6-germany/
BrandTrends Group. "Entertainment Brands with Highest Awareness Level among Girls Aged 3 to 6 in Germany in October 2023." Statista, Statista Inc., 3 Jul 2023, https://www.statista.com/statistics/1398773/entertainment-brands-awareness-girls-3-6-germany/
BrandTrends Group, Entertainment brands with highest awareness level among girls aged 3 to 6 in Germany in October 2023 Statista, https://www.statista.com/statistics/1398773/entertainment-brands-awareness-girls-3-6-germany/ (last visited January 06, 2025)
Entertainment brands with highest awareness level among girls aged 3 to 6 in Germany in October 2023 [Graph], BrandTrends Group, July 3, 2023. [Online]. Available: https://www.statista.com/statistics/1398773/entertainment-brands-awareness-girls-3-6-germany/
