During an online survey carried out among men aged 15 to 25 in Germany in October 2023, Mickey Mouse and The Lion King had the highest brand awareness, each recognized by 96 percent of respondents. LEGO and Super Mario followed, each with 95 percent, while Barbie rounded out the top five with 94 percent.
Entertainment brands with highest awareness level among men aged 15 to 25 in Germany in October 2023
*The source surveyed 3,420 respondents aged 0 to 25 (with parents answering for infants and preschoolers on behalf of each nominated child) in two samples. There were 2,140 interviewees in the first sample and 1,280 in the second. A separate number for each age group was not provided.
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BrandTrends Group. (July 3, 2023). Entertainment brands with highest awareness level among men aged 15 to 25 in Germany in October 2023 [Graph]. In Statista. Retrieved January 06, 2025, from https://www.statista.com/statistics/1398763/entertainment-brands-awareness-men-15-25-germany/
BrandTrends Group. "Entertainment brands with highest awareness level among men aged 15 to 25 in Germany in October 2023." Chart. July 3, 2023. Statista. Accessed January 06, 2025. https://www.statista.com/statistics/1398763/entertainment-brands-awareness-men-15-25-germany/
BrandTrends Group. (2023). Entertainment brands with highest awareness level among men aged 15 to 25 in Germany in October 2023. Statista. Statista Inc.. Accessed: January 06, 2025. https://www.statista.com/statistics/1398763/entertainment-brands-awareness-men-15-25-germany/
BrandTrends Group. "Entertainment Brands with Highest Awareness Level among Men Aged 15 to 25 in Germany in October 2023." Statista, Statista Inc., 3 Jul 2023, https://www.statista.com/statistics/1398763/entertainment-brands-awareness-men-15-25-germany/
BrandTrends Group, Entertainment brands with highest awareness level among men aged 15 to 25 in Germany in October 2023 Statista, https://www.statista.com/statistics/1398763/entertainment-brands-awareness-men-15-25-germany/ (last visited January 06, 2025)
Entertainment brands with highest awareness level among men aged 15 to 25 in Germany in October 2023 [Graph], BrandTrends Group, July 3, 2023. [Online]. Available: https://www.statista.com/statistics/1398763/entertainment-brands-awareness-men-15-25-germany/
