Online advertising practices experienced by Dutch consumers 2022

Published by Statista Research Department, Dec 10, 2024
During a 2022 survey, 75 percent of responding consumers from the Netherlands stated that they had experienced ads that appeared to have been tailored to them personally. Slightly more than two-thirds (or 68 percent) of respondents saw hidden ads placed within search results.

Online advertising practices experienced by consumers from the Netherlands as of December 2022

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Release date

February 2023

Region

Netherlands

Survey time period

October 24 to December 4, 2022

Number of respondents

1,000 respondents

Age group

18 years and older

Method of interview

Computer-assisted telephone interviews (CATI)

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Statistics on " Digital advertising in the Netherlands "

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Other statistics that may interest you Digital advertising in the Netherlands

Overview

7

Dutch market overview

6

Formats

8

Consumer attitudes

4

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