U.S. TikTok audience 2023, by gender

Published by Laura Ceci, Jul 13, 2023
As of June 2023, approximately 61.4 percent of TikTok users in the United States were women. In comparison, approximately 38.6 percent of TikTok users in the country were men. TikTok is a social video platform launched in 2017 as the international version of popular Chinese app Douyin.

Distribution of TikTok audiences in the United States as of June 2023, by gender

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Release date

June 2023

Region

United States

Survey time period

January 1 to June 14, 2023

Special properties

953,611 influencer profiles analyzed

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Mobile social media usage in the United StatesSocial mediaSocial media usage in the United StatesMobile app usageMobile messenger and communication apps
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