UK: actions on short-video platforms 2022

Published by Laura Ceci, Feb 13, 2024
In 2022, Instagram Reels collected over 3.7 billion actions from users in the United Kingdom. In comparison, TikTok generated two billion actions among users in the country. YouTube Shorts ranked last among the examined short-video social platforms in terms of engagement, with users generating 116 million likes in the examined year.

User engagement on short video platforms in the United Kingdom (UK) in 2022 (in billions)

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Release date

June 2023

Region

United Kingdom

Survey time period

2022

Special properties

TikTok and Instagram Reels actions, YouTube likes

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Statistics on " YouTube in the United Kingdom (UK) "

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Other statistics that may interest you YouTube in the United Kingdom (UK)

Overview

8

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4

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7

Advertising

5

Spotlight: YouTube Music and audio usage

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Topics

YouTube in the UKVideo streaming in the United KingdomYouTubeMobile video in the United StatesYouTube in the Netherlands
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* For commercial use only

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For single users
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Always free
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Starter Account

For single users
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