During a 2023 survey carried out among marketers employed at small companies in Australia, North America, and the United Kingdom (UK), it was found that the respondents considered limited scalability the leading risk of inadequate automation and artificial intelligence (AI) adoption. Low customer acquisition ranked second, named by 43 percent of respondents.
Risks of inadequate marketing automation and artificial intelligence (AI) adoption according to marketers in small businesses in Australia, North America, and the United Kingdom (UK) as of March 2023
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MailChimp. (June 13, 2023). Risks of inadequate marketing automation and artificial intelligence (AI) adoption according to marketers in small businesses in Australia, North America, and the United Kingdom (UK) as of March 2023 [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1396762/risks-marketing-automation-ai/
MailChimp. "Risks of inadequate marketing automation and artificial intelligence (AI) adoption according to marketers in small businesses in Australia, North America, and the United Kingdom (UK) as of March 2023." Chart. June 13, 2023. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1396762/risks-marketing-automation-ai/
MailChimp. (2023). Risks of inadequate marketing automation and artificial intelligence (AI) adoption according to marketers in small businesses in Australia, North America, and the United Kingdom (UK) as of March 2023. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1396762/risks-marketing-automation-ai/
MailChimp. "Risks of Inadequate Marketing Automation and Artificial Intelligence (Ai) Adoption According to Marketers in Small Businesses in Australia, North America, and The United Kingdom (Uk) as of March 2023." Statista, Statista Inc., 13 Jun 2023, https://www.statista.com/statistics/1396762/risks-marketing-automation-ai/
MailChimp, Risks of inadequate marketing automation and artificial intelligence (AI) adoption according to marketers in small businesses in Australia, North America, and the United Kingdom (UK) as of March 2023 Statista, https://www.statista.com/statistics/1396762/risks-marketing-automation-ai/ (last visited December 21, 2024)
Risks of inadequate marketing automation and artificial intelligence (AI) adoption according to marketers in small businesses in Australia, North America, and the United Kingdom (UK) as of March 2023 [Graph], MailChimp, June 13, 2023. [Online]. Available: https://www.statista.com/statistics/1396762/risks-marketing-automation-ai/
