Clothing and fashion items were the leading product categories that consumers in Japan ended up buying after discovering them on social media. As revealed in a survey conducted in October 2022, almost 17 percent of respondents stated that they bought a fashion item for which social media was the first point of contact. Cosmetics followed behind with 15.7 percent of respondents.
Leading product categories bought after social media was the first point of contact in Japan as of October 2022
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Glossom. (December 19, 2022). Leading product categories bought after social media was the first point of contact in Japan as of October 2022 [Graph]. In Statista. Retrieved November 04, 2024, from https://www.statista.com/statistics/1396735/japan-product-categories-bought-after-seeing-social-media/
Glossom. "Leading product categories bought after social media was the first point of contact in Japan as of October 2022." Chart. December 19, 2022. Statista. Accessed November 04, 2024. https://www.statista.com/statistics/1396735/japan-product-categories-bought-after-seeing-social-media/
Glossom. (2022). Leading product categories bought after social media was the first point of contact in Japan as of October 2022. Statista. Statista Inc.. Accessed: November 04, 2024. https://www.statista.com/statistics/1396735/japan-product-categories-bought-after-seeing-social-media/
Glossom. "Leading Product Categories Bought after Social Media Was The First Point of Contact in Japan as of October 2022." Statista, Statista Inc., 19 Dec 2022, https://www.statista.com/statistics/1396735/japan-product-categories-bought-after-seeing-social-media/
Glossom, Leading product categories bought after social media was the first point of contact in Japan as of October 2022 Statista, https://www.statista.com/statistics/1396735/japan-product-categories-bought-after-seeing-social-media/ (last visited November 04, 2024)
Leading product categories bought after social media was the first point of contact in Japan as of October 2022 [Graph], Glossom, December 19, 2022. [Online]. Available: https://www.statista.com/statistics/1396735/japan-product-categories-bought-after-seeing-social-media/
