Main reasons to trust influencers and personalities among young women in Japan 2023

Leading reasons to trust influencers and celebrities among young women in Japan as of March 2023

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Release date

May 2023

Region

Japan

Survey time period

March 1 to 2, 2023

Number of respondents

1,791 respondents

Age group

15-24 years

Special properties

respondents were users of the LINE app

Method of interview

Online survey

Supplementary notes

Respondents were asked about the reasons why they trust or refer to particular influencers and celebrities.

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